Content Creator for Start-up Company

CryoTone Gels Social Media – PRODUCT LAUNCH

1. Campaign Description
The CryoTone Social Media Campaign is designed to increase brand awareness, strengthen customer engagement, and generate sales through creative and sustainable marketing strategies. Our focus is to expand reach and build customer loyalty by providing valuable, entertaining, and authentic content rather than relying on aggressive sales tactics. Ultimately, this campaign will help position CryoTone Gels as a trusted, recognizable brand while fostering a loyal online community.

2. Objectives/Goals
– Create and post ~ 3 times per week on social media platforms; videos and photos (TikTok and Instagram)
– Upload raw content (photos and videos without text or excessive editing) to a shared Google Drive Folder; content may be reposted from CryoTone socials
– Create visually appealing and engaging content featuring CryoTone Gel in use.
– The product is targeted for fitness enthusiasts and college athletes.
– All posts uploaded to personal social accounts that advertise CryoTone must have CryoTone Gels tagged (Instagram: @cryotonegels, TikTok: @cryotonegels)
– We will share social media analytics with you to build your resume/portfolio

3. Compensation
– Free product and reposting for your personal brand visibility is provided in exchange for social media posts.
– Social media analytics and letter of recommendation can be provided to build your resume/portfolio
– See below for further compensation through Influencer Program

4. Influencer Program Opportunity
We will create a unique link for you to our Amazon store, TikTok Shop, and a promo code for Shopify. The promo code for Shopify would give the customer 10% off their order and give you a 10% commission. The Amazon link and TikTok Shop will not give the customer a discount but will give you a 10% commission. Compensation can be sent via check or Venmo.

Tagged as: graphic design, influencing, instagram, photoshop/photo editing, social media, video content, video editing