Event Production Manager – The Campus Agency

Title: Event Production Manager
Date: April 17, 2025
Reports to: VP of Account Management
Department: Events

About The Campus Agency:
The Campus Agency is a marketing agency focused on helping brands connect with college students nationally through dynamic online and real-life experiences, driving awareness, sales, and customer loyalty.

Job Summary:
The Campus Agency is seeking an experienced and highly organized Events Marketing Manager to lead the execution of multi-market activations that bring our client campaigns to life. This role is responsible for overseeing all aspects of event logistics, production, and on-the-ground staffing across multiple college campuses and key markets simultaneously. From concept to execution, the Events Marketing Manager ensures seamless delivery of brand experiences that engage Gen Z audiences and drive results. Ideal candidates thrive in a fast-paced environment, have exceptional attention to detail, and can manage several activations at once with confidence.

Major Responsibilities:

• Lead multi-market event execution from planning through post-event recap, ensuring each activation aligns with brand goals and campaign KPIs
• Oversee all event logistics, including sourcing and managing venues, permitting, vendor coordination, and transportation of materials
• Manage event production timelines and budgets, ensuring projects are delivered on time, within scope, and on brand
• Recruit, train, and manage event staff, including contractors, local teams, and on-site leads across different markets
• Collaborate cross-functionally with internal account, creative, and strategy teams to translate campaign concepts into immersive experiences
• Liaise with clients and partners to communicate updates, secure approvals, and ensure smooth event execution
• Create and maintain detailed event documentation, including run-of-show, staff briefs, and production checklists
• Oversee the sourcing and production of branded materials, premiums, uniforms, signage, and on-site assets
  Travel to key activations to ensure event quality, troubleshoot on-site issues, and support local execution
• Collect, organize, and analyze event data, producing recap reports that include KPIs, photos, feedback, and actionable insights
• Stay on top of experiential and Gen Z marketing trends to ensure events are engaging, relevant, and innovative

Required Skills:

• Event planning & logistics: Proven ability to manage end-to-end event production across multiple markets simultaneously
• Time management: Exceptional multitasking and organizational skills, with the ability to prioritize and pivot quickly under pressure
• Staff management: Experience recruiting, training, and overseeing event staff, including brand ambassadors and field teams
• Budget management: Proficient in building and tracking event budgets, with a focus on cost-efficiency and ROI
• Vendor coordination: Skilled in sourcing and managing vendors, permits, venues, and production partners
• Creative problem-solving: Ability to troubleshoot in real time and stay solution-oriented in high-stakes environments
• Communication: Strong written and verbal communication skills, with experience interfacing with clients, vendors, and internal teams
• Attention to detail: Meticulous when it comes to execution, from signage placement to run-of-show schedules
• Tech-savvy: Comfortable using project management tools (e.g., Asana, Airtable), Google Workspace, and presentation software
• Travel readiness: Willingness to travel to and support activations on-site as needed, sometimes on short notice

Nice to have skills:

• Brand Experience Marketing: Background in field marketing, pop-ups, or campus activations for CPG, lifestyle, or tech brands
• Production Knowledge: Understanding of fabrication processes, branded assets, and on-site build-outs
• Understanding of Gen Z: Familiarity with college culture, student behavior, and Gen Z trends to create resonant experiences
• Social Media Savvy: Awareness of how activations can be amplified through influencer and social content

Major Qualifications:

• Bachelor’s degree from a 4 year credited college or university
• 3–5 years of experience in event marketing, experiential production, or related field (agency or brand-side)

Physical Requirements:

• Prolonged periods at a desk and computer work
• Ability to lift up to 50 pounds

Competitive Salary and Benefits Package Included

Equal Opportunity Employer:
The Campus Agency is proud to be an Equal Opportunity Employer. We are committed to building a diverse and inclusive team and do not discriminate on the basis of race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, disability, genetic information, veteran status, or any other characteristic protected by law.

Applicants must be authorized to work in the United States. All employment decisions are made based on qualifications, merit, and business needs.