User-generated content, or UGC, is changing how brands connect with their audience. Many people think only big companies can create effective content, but 85% agree that user generated content is more influential than brand-made content. This shows how valuable UGC can be for building trust and engaging customers. But a lot of brands are still […]

Understanding the social media habits of college students is essential for anyone looking to connect with this vibrant and influential group. With approximately 98% of college-aged students active on social media, these platforms play a significant role in their daily lives. Many misconceptions exist about how these young adults use different platforms. This article aims […]

Starting a new brand can feel like shouting into the void on social media. You’re trying to make your voice heard in a crowded space, which can be challenging. Finding effective ways to build a strong online presence is key to breaking through this noise. One essential fact for all newcomers is that consistent engagement […]

Are you struggling to get your brand noticed on social media? Here’s a fact: A solid brand ambassador program can boost your online presence. This guide will walk you through setting up an ambassador program that turns fans into spokespeople. Let’s make some noise! Key Takeaways Identify and recruit the right brand ambassadors by defining […]

Struggling to hit the mark with your social media marketing strategy? You’re not alone. Over half of businesses find it challenging to effectively engage their audience on social platforms. In this guide we will give you 5 effective tips for creating a successful social media marketing strategy. Creating a powerful, performance-driven marketing strategy that fosters […]